THE WORLD OF PHARRELL WILLIAMS AND G-STAR RAW FUSE IN THE LAUNCH OF THE S/S ’17 CAMPAIGN

  G-Star RAW elevates the essence of jeans by combining the brand’s modern design aesthetic with the creative mindset of its Head of Imagination: Pharrell Williams. For the Spring/Summer ’17 campaign, the brand launches G-Star Elwood X25; a joint commitment to innovation, creativity and self-expression. Launched as a fresh interpretation of the 3D G-Star icon…

#REWINDJOZI in Braamfontein Johannesburg

RE: denim recently transformed the venue Thirteen in Braamfontein into an exclusive 90s rewind rooftop party. Known for his cult-like following, hip hop artist Kwesta performed live, as well as rappers Nasty C and YoungstaCpt. Notable guests of the evening included Scoop Makhathini (MC for the night), Lalla Hirayama, Loot Love, K Naomi, and Celeste…

Indigo People: Batik Technique Bandanas

Check out the latest  collection of bandanas from Indigo People. The bandanas are fully hand printed and dyed in natural indigo through a process called the Batik Technique. Brandon Msimanga I am the Managing Editor at Enjeanuity. I have a passion for denim, design and craftsmanship. twitter    tumblr   instagram   facebook 

Aitor Throup Creative Director G-Star RAW

Following three successful years as a creative consultant to the brand, G-Star RAW is proud to welcome Aitor Throup (1980) as its Executive Creative Director. Since 2013, Throup has worked with G-Star on a range of projects. As well as developing new approaches to 3D denim design, such as the recently revealed ‘Staq’ 3D jeans,…

F-ABRIC 2016: OPAQUE BUT STILL TRANSPARENT

The latest wearable F-ABRIC showpieces are produced using rugged and absolutely non-see-through top material, the FREITAG Broken Twill is made of flax and true hemp from Normandy. As dense as the materials may be, F-ABRIC is transparent in all other areas: If you’re looking for textiles which are cotton-free and non-toxic, where every step in the production process takes place within a…