Edwin Jeans Collaborates with Martelli on a Spring/Summer 2014 denim collection

Image

Edwin Jeans has collaborated with the legendary Italian denim laundry Martelli on a G Wash programme denim collection once again for Spring/Summer 2014. A strong relationship has developed between Edwin Jeans and the world renowned denim launder Martelli Lavorazioni Tessili. Martelli is known to launder denim like no other because they use some unique-hand finished wash techniques that make jeans look absolutely outstanding.

The G-Wash program takes the principle of natural looking wash processes and stays true to the look and feel of naturally worn in denim. Martelli recreate by hand the specific, subtle nuances and character of that favourite worn in five-pocket jean.The jeans in the Edwin G Wash by Martelli collection are available in four different styles entitled the G5, G6, G7 and the G8. Edwin Jeans and Martelli replicate the natural wear in process of a pair of jeans worn heavily for 2 years through the G Wash programme.

Image

The G5 is the first stage and features knee shaping and 3D hand scraping.

Image

The G6 is the second stage and features knee shaping, 3D hand scraping and dirt effect.

Image

The G7 is the third stage and features knee shaping, 3D hand scraping and a dirt effect.

Image

The G8 is the fourth and final stage in the process and features knee shaping, 3D hand scraping, abrasions, reproduction of hand-stitched repairs and a dirt effect.

Image

From right to left: Edwin Jeans G5, Edwin Jeans G6, Edwin Jeans G7, Edwin Jeans G8

The G5, G6, G7 and G8 are available in both the ED-55 and ED-80 using a 12.8oz ’63 Rainbow Selvage Denim as a base.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s